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About WWSE

      World Winter Sports (Beijing) Expo is a professional and authorative international exposition focusing specifically on winter sports. It aims to introduce the knowledge of winter sports to Chinese and promote the project of “engaging 300 million people on the ice and snow” to popularize the winter sports activities in China. The World Winter Sports (Beijing) Expo has been held annually since 2016 in Beijing, China. It is on its way to become the largest world-leading exposition of winter sports. As a professional and national-level exhibition, WWSE wins over support and cooperation from the International Olympics Committee (IOC) and federations of seven winter Olympic sports. It will support the preparation for the 2022 Winter Olympics, promote the comprehensive development of sports in China, and help usher in a promising future of the booming winter sports industry in China. 



Producers: Beijing Olympic City Development Center IDG World Expo China Co., Ltd. 


Supported by: Beijing Organising Committee for the 2022 Olympic and Paralympic Winter Games 

                        Chinese Olympic Committee 

                        All-China Sports Federation 


Partner Organizations: Association of the International Olympic Winter Sports Federation (AIOWF)

                                     International Luge Federation (FIL) 

                                     International Bobsleigh and Skeleton Federation (IBSF) 

                                     International Ski Federation (FIS) 

                                     International Ice Hockey Federation (IIHF) 

                                     International Skating Union (ISU) 

                                     World Curling Federation (WCF) 

                                     International Biathlon Union (IBU)